Have you been rethinking your guest experience during these troubled times? It is and always has been the mantra,’ put your guests’ needs and wants first’. Now more than ever. There is a new wave of customer. Someone who is more cautious, more discerning in their choices, especially when travelling. But they are willing […]
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What story does your Inn tell? Or in the tried and true marketing term…what is your USP, unique selling proposition? Its’ all about defining who you are, what makes your product (your Inn) stand out above the ordinary. If someone asked you this moment to describe your USP, could you answer without hesitation? What unique
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