Inn Consultants and Brokers Since 1993

The B&B Team

Rick Wolf and Peter Scherman (that’s Rick on the left and Peter on the right) are both experienced speakers who have presented on a range of innkeeping related topics at the state, regional, and national level. They gather and analyze research for the Innkeeping industry and welcome the opportunity to share it with others. Contact Us

Posts Tagged ‘The B&B Team’


Galena Country-Tourism Destination

August 29th, 2018 by Janet Wolf

What is a DMO? “In travel and tourism terms, DMO stands for Destination Marketing Organization. They represent destinations and help to develop their long-term travel and tourism strategy.” Galena Illinois has a strong one,  Greater Galena Marketing Inc. Their mission is to promote Galena Country and they do an outstanding job. Where is Galena Country? In the […]

Importance of Trust and Transparency

August 23rd, 2018 by Janet Wolf

In 2012 our friend, colleague and The B&B Team member affiliate Scott Bushnell, who sadly passed away this year, wrote an article about trust. I would like to revisit and share his inciteful  thoughts on this subject, the importance of trust and transparency between buyer and seller. “Just yesterday I received a call from an […]

Innkeeper’s Daily Grind

May 31st, 2018 by Janet Wolf

One of my favorite monthly newsletters I receive is from Adam Grant. American psychologist and author who is currently a professor at the Wharton School of the University of Pennsylvania specializing in organizational psychology. Granted May 2018  “To understand success, pay less attention to the final product and more to the mundane process. It’s way more […]

Breakfast Going Global

April 11th, 2018 by Janet Wolf

Thank you, Linda Hayes, for sending me a most enticing and inspiring article, ‘The World of Breakfast–The shifting definition of what counts as breakfast food now embraces flavors from around the globe’. Explore breakfast going global. Trends in food are constantly evolving, new flavors and creative presentations are certain to elicit the WOW factor. Are […]

What do Millennials Want?

March 26th, 2018 by Janet Wolf

Remember this catchphrase from TV’s The Brady Bunch? “Marsha, Marsha, Marsha”. Her sister Jan thought she got all the attention. Today it’s millennials, millennials, millennials, its’ all about millennials! What do millennials want? How much attention should we give them? One thing for sure, we must pay attention to them as active consumers with disposable […]

Wellness Tourism-Growing Trends

March 19th, 2018 by Janet Wolf

Wellness tourism is a 500-billion-dollar segment of the travel industry. Looks like something innkeepers should consider integrating into their business plan. Don’t leave a piece of that 500-billion-dollar pie on the plate! AIHP Knowledge Sharing Summit and Marketplace, day two. I attended Julie Pankey’s session, Top Trends in Wellness Tourism, The Guest Experience. After many […]

Online Marketing Made Simple

February 22nd, 2018 by Janet Wolf

Online marketing made simple? I think this is an oxymoron (a figure of speech in which apparently contradictory terms appear in conjunction). Any moron knows online marketing/social media is NOT simple, but I got your attention, right? In a recent article by Steve Olenski in Marketing Insider Group, ‘4 Online Marketing Tips That May Sound […]

Moosehead Lake-Maine Tourism Region

February 8th, 2018 by Janet Wolf

What is the top industry in your state? Do you know? In Maine it is tourism.  The Maine Office of Tourism is very robust and they work hard at promoting and expanding Maine’s top industry. Their Marketing Partnership Program provides marketing funding to the eight Maine designated tourism regions in the form of grants. The […]

Charlottesville Virginia-Destination Location with a Capital C

February 2nd, 2018 by Janet Wolf

Charlottesville Virginia is a true destination location. What is a destination location? Here is how we describe it in our world of hospitality. A tourism area where people want to come and is easily accessible. An area with a well-established ‘name’ or identity. The B&B Team represents a first-class collection of properties for sale in […]

The Connection of Passion and Knowledge

January 11th, 2018 by Janet Wolf

The connection of passion and knowledge in the innkeeping world has evolved. In times past when we first started our seminars for aspiring innkeepers, our attendees had slightly different answers to our pre-attendance questionnaire. Many espoused their love of entertaining and cooking. Yes, that is an important part of innkeeping, the gift of hospitality and […]

End of Year Musings from an Innkeeper

December 29th, 2017 by Janet Wolf

Each year at this point in time we get a letter from innkeeper/client friends in New Hampshire. It includes innkeeper Scott’s end of year musings. His reflections are both poignant and very funny. I would love to share excerpts from the letter.  Innkeepers will find some familiarity with all of these selections. “Each December I […]

The Season for Giving

December 15th, 2017 by Janet Wolf

Do you remember the gifts you have given more than the gifts you received? Most of us do. However you celebrate the season for giving; with 8 days of Hanukkah, Christ’s birth or a secular celebration, it is all about giving and the joy it brings others. Here is a fun memory of mine that […]

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